The Links of London Sweetie Chain Necklace is an elegant evolution of the iconic Sweetie Bracelet — reimagined for the neckline with the same playful spirit and stacking style that made the Sweetie collection a British jewellery icon. Combining polished sterling silver Sweetie rings with a smooth snake chain and toggle clasp, this piece captures the movement, shine, and customisation that define the Sweetie look.

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
Design & Features
This design features a round snake chain, beautifully flexible and comfortable to wear, with a central section of individually stacked Sweetie rings. Each ring moves freely, creating the signature Sweetie feel. At each end of the ring stack sits a branded Links of London bead — a subtle but distinctive finishing touch.
- Material: Solid 925 sterling silver
- Chain: Round snake chain, approx. 44 cm length, 3 mm diameter
- Sweetie Rings: 81 rings, approx. 7 mm x 1.8 mm each
- End Beads: 5 mm branded Links of London beads
- Clasp: Curved toggle clasp with a 13 mm T-bar and 9 mm removable split ring toggle — designed for adding or removing rings, or attaching pendants
- Branding: Original Links of London logo engraved on the toggle end beads
- Hallmarks: T-bar stamped “LL 925” with a date letter for 2010 (documented example)

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
Period & Product Codes
Sweetie Chain Necklaces first appeared alongside the Sweetie Bracelet in the early to mid-2000s. Multiple lengths and toggle clasp variations were available, often under the 5040.xxxx product code series. This documented version matches the style widely sold under product code 5040.0732, a classic all-sterling silver Sweetie Chain with toggle clasp and snake chain.

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
Pieces like this were stocked at leading British retailers including Selfridges, John Lewis, and House of Fraser throughout the 2000s and 2010s. Some variations also included mixed metal or gemstone accents, but the fully sterling silver version remains the definitive Sweetie Chain design.

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
Collectibility
Now a sought-after vintage piece, the Sweetie Necklace is a reminder of Links of London’s unique take on customisable jewellery. The toggle clasp and removable split ring allow wearers to add, remove, or rearrange rings and charms — echoing the creative stacking style that made the Sweetie Bracelet so beloved.

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
Key hallmarks of an authentic piece include the “LL 925” mark on the T-bar, the date letter for its production year, and the branded Links of London beads on either side of the Sweetie rings. Well-preserved examples often come in their original presentation box, adding further value for collectors.

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
Example from The Archive
Our documented piece is hallmarked for 2010, with a 44 cm snake chain and 81 Sweetie rings. It includes the fully functional branded toggle clasp, removable split ring, and original New Old Stock Links of London necklace box — a beautiful snapshot of the Sweetie design at its best.

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010

Vintage Links of London Sweetie Chain Necklace – Sterling Silver 2010
FAQs
Is the Sweetie Chain Necklace still produced?
No — this design is now a vintage piece. The original Links of London company ceased trading in 2020, but Links London is a modern revival brand dedicated to restoring original vintage pieces and reimagining classic designs for a new generation.
Does Links London still exist?
The original Links of London brand closed its stores worldwide by 2020. Today, Links London is a separate revival inspired by the same spirit, continuing its iconic legacy but not connected to the old company’s debts or liabilities.
Can I add charms or pendants to this necklace?
Yes — the split ring toggle design lets you easily add or remove Sweetie rings or attach a pendant for a personalised look.
What is the original product code?
Historic records show similar Sweetie Chain Necklaces were sold under product code 5040.0732. This piece matches the style and period of that classic version.
🔗 Discover more original Sweetie pieces and vintage Links of London designs in The Vault.