Links of London Reindeer Christmas Catalogue

Christmas Has a Permanent Home at Links London | Festive Jewellery All Year

Christmas Has a Permanent Home at Links London

A Year-Round Celebration of Festive Jewellery

At Links London, Christmas is more than just a season—it’s a timeless tradition. That’s why we’ve given it a permanent home, allowing us to curate and expand our festive collection throughout the year. By making Christmas a year-round feature, we ensure that vintage treasures, modern classics, and exclusive festive pieces are always available—without the rush of last-minute additions.

While we know that most customers will still buy their Christmas gifts during the festive season—many even at the last minute—this approach allows us to steadily add exclusive pieces to The Vault and refresh our collection as new items become available. This ensures that by the time December arrives, we have a carefully curated selection of beautiful gifts ready for every Christmas shopper.

Why a Permanent Christmas Collection?

The holiday season is one of the busiest times of the year, making it difficult to showcase the full depth of our Christmas-inspired jewellery all at once. By keeping Christmas available year-round, we can carefully add exclusive vintage finds to The Vault, introduce new seasonal arrivals, and refresh festive favourites—giving every piece the attention it deserves.

  • A Living Collection: Christmas at Links London is not just a one-time event—it evolves throughout the year.
  • Exclusive Vault Pieces: Discover rare, vintage charms and jewellery added throughout the year, ensuring truly special finds.
  • More Thoughtful Curation: With time to refine the collection, we can ensure every piece is selected with care and craftsmanship in mind.
  • A Fully Stocked Collection by December: Our year-round approach means that when Christmas arrives, you’ll find a rich selection of carefully chosen gifts ready to go.
Front view of the 2009 Links of London Christmas Stocking charm in sterling silver

Vintage 2009 Links of London Christmas Stocking Charm

A Reindeer Returns – The Legacy of Our 2009 Christmas Catalogue

Christmas at Links London has always had a special magic, and one of our most iconic holiday images from the past is now returning in a new light. Our 2009 Christmas catalogue featured a striking reindeer with green antlers, a whimsical and elegant representation of the festive season. In 2009, we didn’t have the tools we do today, so we’ve used AI to generatively expand and enhance the original image, bringing it back to life with even greater depth and richness. This reimagined reindeer now stands as a symbol of how our Christmas collection evolves—honouring the past while embracing the future.

Links of London Christmas 2009 Catalogue Brochure

Links of London Christmas 2009 Catalogue

Explore Christmas Links

Our permanent Christmas collection is ever-expanding, featuring:

  • Vintage & Retro Charms from The Vault – Timeless, holiday-inspired keepsakes that become even more meaningful over time.
  • Modern Festive Jewellery – Elegant gold and silver pieces, perfect for gifting and personal treasures alike.
  • New Seasonal Additions – As Christmas approaches, expect fresh designs and exclusive releases, thoughtfully curated.

Links of London Advent Calendar

Every piece tells a story, allowing you to celebrate Christmas in your own way—whenever inspiration strikes.

A Better Approach to Christmas Gifting

By keeping Christmas a living collection, we can carefully curate and introduce new items all year round, ensuring that when the festive season arrives, our selection is already in place. This means no rushed additions, no seasonal stress—just a beautifully crafted selection that’s ready when you are.

Wishing You a Charming Christmas—All Year Round.

Explore Christmas Links 

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