Your Links of London jewellery is more than just an accessory—it’s a cherished collection that embodies elegance, style, and memories. Proper care ensures these treasures remain as radiant as the day you acquired them. This guide provides practical advice on cleaning, maintaining, and storing your jewellery to preserve its beauty and longevity.

Understanding Your Links of London Jewellery

Materials and Craftsmanship

Links of London jewellery is crafted from premium materials such as sterling silver, gold, and various precious gemstones. Each material requires specific care to maintain its lustre and prevent damage.

• Sterling Silver: Prone to tarnishing over time due to exposure to air and moisture.
• Gold: Durable but can lose its shine if exposed to harsh chemicals or abrasive materials.
• Gemstones: Delicate and may be sensitive to certain cleaning methods or solutions.

Cleaning Your Jewellery

Regular cleaning is essential to keep your jewellery looking its best. Here are tailored approaches for different types of pieces.

Cleaning Sterling Silver Jewellery

Preventing Tarnish

Sterling silver naturally tarnishes when exposed to air and moisture. Regular cleaning prevents tarnish buildup and keeps your pieces shining.

Recommended Products:

• Town Talk Anti-Tarnish Silver Polishing Cloth SmallCrafted from high-quality cotton and impregnated with a unique anti-tarnish agent, this cloth gently cleans and polishes your sterling silver jewellery, restoring its original brilliance.

  How to Use:

  1. Gently rub your jewellery with the cloth to remove tarnish and restore shine.
  2. Focus on intricate areas for a thorough clean.
  3. Use regularly to maintain lustre.

• Town Talk Silver Sparkle Dip (225ml)This professional-grade cleaning solution removes tarnish and oxidation instantly, revitalizing your silver pieces.

  How to Use:

  1. Place your jewellery in the dipping basket provided.
  2. Submerge in the solution for up to ten seconds.
  3. Rinse thoroughly with warm water.
  4. Dry with a soft cloth.

Tips:

• Avoid using abrasive materials that can scratch the surface.
• Do not use the sparkle dip on pieces with porous stones or delicate coatings.

Cleaning Gold Jewellery

Maintaining Shine

Gold jewellery retains its beauty with regular gentle cleaning to remove oils and dirt that can dull its appearance.

Recommended Products:

• Town Talk Gold Polishing Cloth SmallInfused with special cleaning agents, this cloth cleans and polishes your gold jewellery, leaving an invisible layer that helps prevent tarnishing.

  How to Use:

  1. Gently rub your gold jewellery with the cloth.
  2. Pay attention to detailed areas.
  3. Use regularly for best results.

• Town Talk Gold Jewel Sparkle Cleaner (225ml)This luxurious solution restores the radiant sparkle of your gold pieces safely and effectively.

  How to Use:

  1. Place jewellery in the provided dipping basket.
  2. Submerge in the solution for up to two minutes.
  3. Use the brush to clean intricate areas.
  4. Rinse and dry thoroughly.

Tips:

• Avoid harsh chemicals like chlorine and bleach.
• Remove gold jewellery when swimming in pools or hot tubs.

Cleaning Gemstone Jewellery

Special Care for Precious Stones

Gemstones require careful handling to avoid damage to the stones or their settings.

Recommended Product:

• Town Talk Luxury Microfibre Jewellery Cleaning ClothThis ultra-soft cloth gently cleans all types of jewellery, including pieces adorned with gemstones, without scratching or damaging them.

  How to Use:

  1. Gently polish your jewellery to remove fingerprints and oils.
  2. Ideal for daily maintenance and on-the-go touch-ups.

Tips:

• Avoid soaking gemstone jewellery in cleaning solutions unless specified safe.
• Do not expose gemstones to extreme temperatures or harsh chemicals.

Proper Storage of Your Jewellery

Protecting Your Pieces

Proper storage minimizes exposure to elements that can cause tarnish or damage.

• Individual Storage: Keep pieces separate to prevent scratches. Use soft pouches or lined jewellery boxes.
• Anti-Tarnish Materials: Consider storing silver pieces with anti-tarnish strips or in anti-tarnish bags.
• Avoid Humidity: Store jewellery in a cool, dry place away from direct sunlight and moisture.

Tips:

• Remove jewellery before showering or exercising.
• Keep jewellery away from perfumes, lotions, and hairsprays, which can accelerate tarnishing.

Preserving the Longevity of Your Jewellery

Regular Maintenance

• Inspect Regularly: Check clasps, settings, and chains for signs of wear or damage.
• Professional Cleaning: For valuable or delicate pieces, consider professional cleaning and maintenance annually.
• Avoid Exposure: Remove jewellery when performing household chores or using cleaning agents.

Additional Tips:

• Insurance Considerations: For high-value pieces, consider insuring your jewellery.
• Documentation: Keep certificates of authenticity and receipts in a safe place.

Additional Tips for Jewellery Care

Everyday Habits for Preservation

• Put Jewellery on Last: After applying makeup, perfume, and hair products to minimize exposure to chemicals.
• Remove Before Bed: Prevents accidental damage or tangling.
• Travel Care: Use a travel jewellery case to protect pieces when on the move.

Experience Luxury Care with Town Talk

Investing in quality care products ensures your jewellery remains a source of joy and elegance for years to come. Town Talk offers a range of luxury jewellery care products specifically designed to maintain the beauty of your Links of London pieces.

Explore Our Featured Products:

• Town Talk Anti-Tarnish Silver Polishing Cloth Small
• Town Talk Silver Sparkle Dip (225ml)
• Town Talk Gold Polishing Cloth Small
• Town Talk Gold Jewel Sparkle Cleaner (225ml)
• Town Talk Luxury Microfibre Jewellery Cleaning Cloth

Need Assistance?

Our team is here to help you with any questions about jewellery care. Contact us for personalized advice or to learn more about our products and services.

Elevate your jewellery care routine with Links of London and Town Talk—where luxury meets meticulous care.