Charm with smaller bail for necklaces or slim bracelets

2011 Links of London Medium Pink Enamel Heart Charm – Fuchsia Finish

By 2011, the Links of London Sweetie bracelet had firmly established itself as one of Britain’s most iconic charm designs. Alongside the bracelet came a flurry of creative, colourful, and collectible charms — and among them, the fuchsia pink enamel heart stood out as a bold favourite.

Reflective pink enamel surface over sterling silver core

Vintage Links of London Medium Pink Enamel Heart Charm

This particular version features a medium-sized heart crafted in solid sterling silver, finished in a radiant coat of translucent pink enamel. Unlike opaque pastel or candy-pink hearts offered in previous years, this charm’s enamel has a metallic sheen that allows the polished silver beneath to shine through — a design choice that gave it a shimmering, almost anodised appearance.

Polished fuchsia enamel heart charm against white background

Vintage Links of London Medium Pink Enamel Heart Charm

What makes this model especially distinctive is its smaller-than-standard bail (6mm x 5mm), which sets it apart from larger heart charms that typically featured a 9mm x 7mm bail. The charm measures 11mm wide, 9mm high (12mm including the jump ring), and is 5mm thick, placing it between the brand’s mini and oversized heart offerings.

Side view showing 5mm thickness and pink enamel gloss

Vintage Links of London Medium Pink Enamel Heart Charm

Design Details

  • Release Year: 2011
  • Material: Sterling silver with translucent fuchsia pink enamel
  • Size: 11mm x 9mm x 5mm (12mm incl. jump ring)
  • Bail Size: 6mm x 5mm (suitable for chains and bracelets up to 3mm wide)
  • Compatibility: Includes 7mm split ring for Sweetie bracelet use
  • Markings: Stamped “LL 925 2011” on jump ring (Links of London maker’s mark, silver fineness, year)
  • Status: Discontinued
Charm with smaller bail for necklaces or slim bracelets

Vintage Links of London Medium Pink Enamel Heart Charm

A Collector’s Favourite

The 2011 pink enamel heart has become a favourite among collectors seeking rarer colours and proportions. While candy-pink and red enamel hearts were common in the late 2000s, this translucent fuchsia version is less frequently seen — and even less so in this medium size with a reduced bail.

Medium-sized heart charm next to standard Links split ring

Vintage Links of London Medium Pink Enamel Heart Charm

Often worn as part of a charm stack on a Sweetie bracelet, or styled alone as a pendant, the charm reflects Links of London’s playful yet refined approach to jewellery design in its final independent years before administration in 2019.

Sterling silver heart charm with translucent pink enamel

Vintage Links of London Medium Pink Enamel Heart Charm

With the charm no longer in production and the brand’s original company dissolved, pieces like this are increasingly valued for their craftsmanship, colour quality, and connection to a much-loved British jewellery era.

Vintage 2011 Links of London pink enamel heart charm

Vintage Links of London Medium Pink Enamel Heart Charm

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