Links of London Sterling Silver Chain Charm Bracelet | Design History & Legacy
The Links of London Sterling Silver Chain Charm Bracelet, product code 5010.2645, is a striking example of understated British luxury. Crafted from solid sterling silver and built with a distinctive figaro-style link pattern, this bracelet was designed as a versatile foundation for charms or as a standalone piece of elegant wristwear.

Vintage Links of London Sterling Silver Chain Charm Bracelet
Design Features
The bracelet features alternating oval links: 15mm long x 7mm wide x 1.8mm thick large links, each connected by three 8mm x 7mm x 1.8mm smaller oval links. This repeating rhythm creates a classic figaro chain structure — a refined, open-link style traditionally associated with European jewellery heritage.
Its clasp is a key part of the design: a branded toggle clasp with a 16mm x 14mm oval ring and an 18mm curved T-bar. This iconic “senorita” fastening was a hallmark of Links of London’s original charm bracelet collection and allowed the bracelet to be fastened easily while maintaining its sculptural beauty.

Vintage Links of London Sterling Silver Chain Charm Bracelet
Materials and Hallmarking
Made entirely of 925 sterling silver, the bracelet carries the official Links of London ‘LL 925’ hallmark and would have been assayed at one of the UK’s four assay offices. The solid silver construction gives the bracelet a reassuring weight and durability while maintaining a soft polishable surface perfect for restoration.
Charms and Personalisation
Unlike the more famous Sweetie Bracelet, which uses elastic to accommodate heavier loads, the chain charm bracelet provides a more fluid and traditional chain-based structure. It’s ideal for attaching individual charms using split rings or jump rings — perfect for those who prefer a classic silhouette and tactile links over the stretch style.
The figaro-link design also helps distribute charm weight evenly across the bracelet, making it suitable for both subtle and statement pieces.

Vintage Links of London Sterling Silver Chain Charm Bracelet
Packaging and Presentation
When new, the bracelet was presented in Links of London’s signature gift packaging — typically the ivory-coloured oval box with branded ribbon and protective interior. Today, restored vintage pieces are often re-homed in original packaging when available, offering a sense of continuity for collectors and gift buyers alike.

Vintage Links of London Sterling Silver Chain Charm Bracelet
Historical Context and Rarity
While Links of London is most closely associated with the Sweetie collection, the toggle-clasp chain bracelet was a staple in its early charm jewellery offerings. Introduced during the height of the charm revival trend, it was offered in multiple sizes and also produced in gold vermeil (yellow- and rose-gold–plated sterling silver).

Vintage Links of London Sterling Silver Chain Charm Bracelet
The product code 5010.2645 specifically refers to the sterling silver version, although other finishes may have had adjacent SKU codes. As with many classic LoL pieces, the bracelet was discontinued following the brand’s closure in 2020, and well-preserved examples are now sought after by collectors and charm lovers alike.

Vintage Links of London Sterling Silver Chain Charm Bracelet
Restoration and Reissue
At Links London, we restore original vintage pieces like this using professional techniques: ultrasonic cleaning, polishing, and careful preservation of all hallmarking and branded features. Each piece is reconditioned with respect for its original craftsmanship — so you can wear a piece of history with confidence and pride.

Vintage Links of London Sterling Silver Chain Charm Bracelet
In Summary
- Model: Sterling Silver Chain Charm Bracelet
- Product Code: 5010.2645
- Material: Solid 925 sterling silver
- Chain Style: Figaro link (alternating long and short oval links)
- Clasp: Links of London branded toggle (T-bar and oval ring)
- Condition: Professionally restored vintage
- Packaging: Supplied in original Links of London gift box (where available)

Vintage Links of London Sterling Silver Chain Charm Bracelet
This is a rare opportunity to own an iconic Links of London bracelet in its most traditional form — reconditioned, ready to wear, and fully compatible with the charm stories you choose to tell.

Vintage Links of London Sterling Silver Chain Charm Bracelet