Links London FAQ

Links London is an independent business. It is not the former Links of London trading company and has no legal or financial connection to that former entity.
Links London specialises in authenticating, restoring, documenting, and reselling genuine historic Links of London pieces in the secondary market.
Links London may introduce original pieces under the Links London name in future, clearly described as Links London.

• About Links London: About
• Official contact details: Contact

Yes. links.london is the official website for Links London. If you see similar names elsewhere, rely on current contact details and clear statements of independence,
and be cautious of vague claims such as “resumed trading” without evidence.
For certainty, use the contact information published on links.london.

• Official contact: Contact

Links of London entered administration in October 2019. Historic Links of London jewellery continues to circulate through collectors and resale platforms.
That is why authentication, hallmark clarity, and careful documentation matter when buying second-hand.

Links London currently operates online. If we open in-person locations in future, we will publish updates on our own website.
For current contact details and support, use our Contact page.

• Contact: Contact

No. Links London sells authenticated historic Links of London pieces that were made and sold historically. We do not manufacture new Links of London-branded products.
Any future original production would be presented as Links London, not Links of London.

We use an evidence-led inspection process. We examine construction quality, hallmark sets, measurements, and design features, and we compare against documented references where available.
We distinguish between what can be verified and what cannot. If something cannot be confirmed, we state that clearly rather than guessing.

• Hallmarks explained: Hallmarking

Begin with hallmark evidence and overall construction. Look for appropriate precious-metal markings, consistent build quality, and design details that match the piece’s type.
Packaging may be absent in second-hand sales, so it should not be your only verification signal.
If you want certainty on a valuable item, an independent jeweller’s inspection is the most reliable route.

• Hallmark guide: Hallmarking
• Sweetie buying guide: Sweetie Bracelet archive

925 is a fineness mark for sterling silver. It indicates an alloy that is 92.5% silver.
A fineness mark is one part of hallmark evidence and should be read alongside other marks and the overall construction of the piece.

• Hallmarks explained: Hallmarking

Letters can identify the sponsor or maker mark registered for that item. Mark formats can vary by period, product family, and available surface area.
For authenticity, consider the full hallmark set and the construction, rather than treating one mark as a stand-alone proof.

• Hallmark guide: Hallmarking

Not necessarily. A hallmark year (where present) relates to when a specific item was assayed, not when the design first appeared.
Many Links of London designs were produced across multiple years. We do not state a design release year unless it is documented.

Not necessarily. Some genuine pieces may not show a date letter.
Authenticity should be assessed using the full hallmark evidence and the overall construction of the item.
If you want certainty for a higher-value piece, arrange independent inspection by a qualified jeweller.

Hallmark placement varies by design and available space. On Sweetie bracelets, genuine examples often carry marks on a ring near the larger central link.
Use good light and magnification, and check multiple surfaces before assuming a mark is absent.

• Sweetie archive and identification: Sweetie Bracelet archive

Clear photos can help identify visible marks and features, but images alone can be inconclusive.
We can offer general guidance, but for certainty an independent jeweller’s inspection is the most reliable option.

• Contact: Contact

Measure your wrist snugly at its narrowest point, then choose a bracelet length that allows comfortable movement rather than tension.
Elasticated bracelets can vary slightly over time and wear, so sizing should be treated as a guide.
If a product listing provides a fit recommendation, use that guidance for the specific piece you are buying.

• Size guide: Size guide
• Sweetie archive: Sweetie Bracelet

Classic and Mini describe the ring size, not the bracelet length. Classic uses larger rings; Mini uses smaller, finer rings.
Both styles were produced in multiple wrist sizes. When shopping, treat “Classic vs Mini” as a design style choice and choose wrist size separately.

• Sweetie archive and history: Sweetie Bracelet

Resale listings sometimes use size terms inconsistently. The most reliable information is the stated bracelet length and your wrist measurement.
If you see “XL” or “XS” in a listing, treat it as informal wording and confirm the actual measurement before buying.

• Size guide: Size guide
• Contact: Contact

Sweetie bracelets are elasticated and can relax slightly over time depending on handling and wear patterns.
Fit also depends on wrist shape and preference for a closer or looser drape.
When in doubt, measure your wrist and compare it to the bracelet length stated in the listing.

• Size guide: Size guide

Many Links of London charms can be worn on Sweetie bracelets using split rings or compatible fittings.
Compatibility can vary by charm type and attachment dimensions, so check the listing for stated fit notes and bail measurements.
If you are unsure, contact us with the product link before buying.

• Sweetie archive: Sweetie Bracelet
• Contact: Contact

Many charms attach using a split ring that links the charm bail to one of the Sweetie rings.
If you are new to attaching charms, proceed carefully to avoid stretching the bracelet or marking the metal.
If you would like guidance on a specific charm, contact us with the product link.

• Contact: Contact

The bail is the loop a necklace or bracelet passes through. A listing may state the maximum width a bail will accept.
Measure your necklace thickness and compare it to the stated bail capacity to avoid ordering a pairing that does not fit.

• Size guide: Size guide

Cross-brand compatibility varies by model and measurements. We can only guarantee fit where it is stated for the specific item we sell.
If you are pairing with another brand’s bracelet system, compare dimensions carefully or consult a jeweller if you are unsure.

• Measurement guidance: Size guide

Tarnish is a natural surface reaction that can occur on sterling silver. It changes appearance but does not mean the metal is “turning bad”.
Gentle cleaning and careful storage help maintain a bright finish.

• Care guidance: Care instructions

Start with a soft polishing cloth and gentle handling. Avoid harsh abrasives and unnecessary chemical exposure.
For valuable, delicate, or complex pieces, professional cleaning by a jeweller is the safest option.

• Care guidance: Care instructions

We recommend removing elasticated bracelets before bathing or swimming. Moisture and household products can accelerate elastic fatigue and affect surface finish.
For long-term stewardship, treat water exposure as avoidable wear.

• Care guidance: Care instructions

Store jewellery dry, away from humidity and household chemicals. Keep pieces separated to reduce rubbing and place them in protective storage where appropriate.
Avoid leaving silver exposed in bathrooms or other high-humidity environments.

Shipping times depend on destination and carrier conditions. We publish current options and typical delivery estimates on our Shipping Information page.
You receive tracking details once your order is dispatched.

• Shipping: Shipping Information
• Track an order: Order Tracking

Yes. International shipping is available. Import duties, taxes, and local fees are the buyer’s responsibility and vary by country and carrier handling.
Please review local requirements before ordering.

• Shipping: Shipping Information

Use our Order Tracking page and enter your Order ID and billing email address. Tracking details are also sent by email once your order is dispatched.

• Track here: Order Tracking

Complimentary shipping may apply above a qualifying order value. For the current threshold and rates, use the Shipping Information page as the source of truth,
and confirm what is shown at checkout.

• Shipping: Shipping Information

Our returns and refund terms are published on our Returns and Refunds page, including eligibility, condition requirements, and processing steps.
Please read the full policy before initiating a return. Nothing in our policy affects your statutory rights.

• Returns policy: Returns and Refunds
• Terms: Terms and Conditions

Refund handling is described in our Returns and Refunds policy. Once a refund is approved, the time for funds to appear depends on your payment method and bank.

• Returns policy: Returns and Refunds

Personalised or custom-made items are handled as set out in our Returns and Refunds policy. Please review the relevant section before ordering.

• Returns policy: Returns and Refunds

Shipping cost treatment depends on the type of return and the circumstances. Please refer to the Returns and Refunds policy for the applicable terms.
Nothing in our policy affects your statutory rights.

• Returns policy: Returns and Refunds

No. Links London does not offer repairs, servicing, or restringing for customer-owned jewellery.
We focus on restoring the pieces we sell and on providing care guidance for collectors.

• About: About

If an elasticated bracelet snaps, gather all components and avoid pulling remaining links under tension.
Many owners use independent jewellers or specialist restringing services for assessment and repair.
Any work is between you and the provider.

• General care and guidance: Care instructions

We may share reference information, but we are not affiliated with and do not endorse third-party services.
Please carry out your own due diligence and agree pricing, timelines, and warranties directly with the provider.

• Contact: Contact

Contact us with the product link and your question. For fit questions, include your wrist measurement or chain thickness so we can advise using the listing’s stated dimensions.

• Contact: Contact

We can share general guidance, but we do not inherit warranties, servicing obligations, or liabilities from the former Links of London trading company.
For repairs, an independent jeweller is typically the appropriate route.

• About: About
• Contact: Contact